About us

We believe there are enough unused raw materials

We're giving them a new challenge. With passion, we transform high-quality byproducts from regional partner companies into dog snacks with real added value.

Everything begins with responsibility…

As a nutritionist and sustainability expert, I'm not only passionate about the full use of resources and a circular economy; I see it as my responsibility to actively shape them. Raw materials that don't end up on our plates for purely cultural reasons must be used responsibly while they're available. They're not only a wonderful, nutrient-rich supplement for our pets, but also contribute to combating resource waste. Together with our raw material partners, we're embarking on a journey where every step saves more raw materials and can raise awareness.

Julia Jagersberger, Founder of DEAR DOG

We live transparency

And we believe that sustainable dog treats need more than just nice words. They need origin, faces and responsibility. That's why we go one step further:

Every package shows the origin of the raw material. To ensure that the term “transparency” is not just an empty phrase, we present our partner companies from Austrian fish farming in portraits - transparent, honest, and comprehensible.

Learn more about our partners!